Territorial meeting of the Digital Communication group at CETIAT in Lyon

The Measurement Network

Founded in 2002, the Measurement Network brings together manufacturers specialising in measurement and instrumentation. This inter-territorial network offers various tools to support the development of its members, by multiplying working groups on various subjects in order to promote collective intelligence. Topics covered include hot sectors, improving communication, trade show participation and pooled purchasing, illustrating the diversity of skills shared.

JM Concept is one of them

JM Concept joined the Réseau Mesure in 2019 and is actively involved in the various actions proposed, noting their great effectiveness. Every year, we take part in the Mesure Solutions Expo trade fair, benefit from shared purchasing, work together at thematic meetings on business sectors and are part of the 'Communication' working group. The exchanges and sharing are always very constructive, and we always come away enriched.

Our last meeting

We recently met again to discuss a number of communication-related topics. We met at the home of one of the network's members, CETIAT.

We discussed intergenerational communication, marketing personas and artificial intelligence in marketing and communication.

Following this morning meeting, the afternoon was devoted, as usual, to a visit to the site hosting the meeting.

Another time dedicated to sharing!

Focus on CETIAT

CETIAT, the benchmark organisation for studies, tests and calibrations, has been in existence since 1960. Its teams support companies in their industrial innovation projects concerning the ecological and energy transition, decarbonisation, indoor air quality and energy metrology.

Many thanks to them for their warm welcome! It was a stimulating and constructive day! We look forward to the next meeting!